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Web redesign for a research-based organization

CLIENT

Herd International

INDUSTRY

Non Profit
THE CHALLENGE

HERD International is a leading research and development agency in Nepal that promotes evidence-informed policies and practices—especially in health and social development. However, their previous website failed to effectively reflect the organization’s research-driven identity, its expanding thematic scope, or the credibility it had built over the years. The visual design was outdated, content organization was disjointed, and navigation was unintuitive, making it difficult for key stakeholders—including government agencies, development partners, academic researchers, and jobseekers—to access information relevant to their interests.

Moreover, the site lacked up-to-date content and presented significant challenges for internal teams to regularly update projects, publications, and tools. As HERD International continued to grow its visibility both nationally and internationally, the need for a user-friendly, brand-aligned, and content-rich digital platform became increasingly urgent.

THE SOLUTION

To address these challenges, we worked closely with HERD International to redesign and develop a modern, research-forward website that aligns with the organization’s mission, stakeholder expectations, and long-term digital strategy. The new site was structured around a robust information architecture that clearly organizes content under thematic sections such as projects, publications, methodologies, and partner engagement. We emphasized intuitive navigation paths for diverse user groups—government agencies, donors, academics, researchers, and jobseekers—so they could easily find and engage with relevant content.

Visually, we adopted a clean and formal design language that communicates HERD International’s credibility and professionalism as a leading research organization. The site also includes engaging visualizations to highlight impact, interactive listings of current and past projects, and a seamless CMS that allows HERD staff to independently manage and update content.

The redesigned website now serves as a powerful tool to showcase HERD International’s work, promote transparency, attract partnerships, and support research dissemination—positioning the organization as a trusted and forward-thinking institution both in Nepal and internationally.

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An image showing various ui elements of Herd International homepage
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CREATING IMPACT FOR THE PAST 18 YEARS